July 2025
We are delighted to announce we have extended our partnership with interior design specialists Show Business Interiors for an additional two years
This latest agreement marks over seven years of collaboration between our companies, further solidifying a longstanding relationship built on shared values of quality, creativity, and customer experience.
The renewed partnership will see Show Business Interiors continue as the exclusive interior design partner for Story Homes, styling every show home across all three operating regions through to 2027. To date, the award-winning design agency has brought over 90 of our show homes to life, creating inspiring, aspirational interiors that reflect modern living and elevate the customer experience.
Recent highlights of the partnership include The Charlton, a five-bedroom detached home at our Heritage Fields development in Tanfield, County Durham, and the award-winning Capesthorne show home at our prestigious Fulshaw Manor development in Wilmslow, Cheshire. These showcase properties embody the collaborative ethos of our businesses, blending thoughtful layouts with stylish and functional design to capture the essence of a Story home.
The extension of the partnership follows consistently excellent customer feedback, continued design innovation, and a mutual dedication to delivering beautiful, high-quality homes. At the heart of this collaboration lies a commitment to craftsmanship and to creating spaces that go beyond expectation.
Hayley Blair, Sales & Group Marketing Director at Story Homes, said: “We are thrilled to continue our partnership with Show Business Interiors. Over the last seven years, they have helped us transform our show homes with care, creativity and a deep understanding of how people live today. Their designs consistently align with our brand values, and we’re excited to keep pushing boundaries together and delivering exceptional experiences for our customers.”
Jackie Summerfield, Founder of Show Business Interiors, added: “It’s a privilege to continue working with Story Homes, a developer known for quality and integrity. Over the past seven years, we’ve formed a true creative partnership, and this new agreement allows us to continue producing show homes that inspire and resonate with buyers. We look forward to contributing further to the evolving Story Homes brand and to the lives of future homeowners.”
