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Strategic Land

Selling Land with Story Homes

Thanks to our dedicated Strategic Land business division, we have an uncomplicated, commercially driven approach to the delivery of both strategic and immediately developable land, ensuring the value of your land is maximised at the point of obtaining planning permission.

Why sell land with Story Homes?

Why sell land with Story Homes?

  • Almost 35 years of experience in the construction industry
  • First-class reputation for delivering high quality schemes
  • Dedicated in-house team of chartered planners and project managers
Story Home Street Scene | Story Homes
Story Home Street Scene | Story Homes

What we can offer you:

  • A management structure that enables us to structure deals to suit the requirements of each individual landowner. Story Homes will finance all aspects of land promotion and minimise risk to the landowner
  • A professional approach – we are often the preferred partner for landowners and agents thanks to our straightforward approach to securing sites and high regard for the design and the external appearance of our developments
  • Focus on added value – working in partnership with Story Homes, you can be assured that we will seek to add value to the project at every stage, whether this is negotiating the best and most valuable planning permission or finding the most innovative technical and engineering solutions
  • A wide support network – we can offer a wealth of in-house expertise including our dedicated financial, legal and technical managers who are available to support and offer guidance on all land projects

What type of land are we looking for?

Story Homes is privately owned by our Chairman, Fred Story. This means you can expect fast and flexible decision-making, maximum value, and an honest and straightforward approach.
We are always seeking new sites, land for sale and opportunities, and we welcome approaches from landowners and agents.
We are particularly interested in:

  • Long-term green field land
  • Conditional/Unconditional purchase
  • Joint venture
Strategic Land | Story Homes

Where are we looking for land?

We are particularly interested in the following geographical areas, however we are happy to discuss other land options outside these areas:

  • Cumbria
  • North West
  • North East
  • Southern Scotland
  • North Yorkshire

Introduction fees will be recognised on sites offered on a one-to-one basis.

Strategic Land | Story Homes

Meet our team

John is the Managing Director for Strategic Land at Story Homes. As MD for the department, he brings a wealth of skills and knowledge to this role, accumulated during his 15 years’ experience working in private housing and land promotion. John oversees the Strategic Land business unit to deliver exciting new land opportunities for Story Homes for the next 5-15 years. He works closely with other senior team members to facilitate a strategy for Story homes’ long-term business plans and ultimately helps to shape the future of Story Homes.

John Winstanley

Allan is Commercial Director for Strategic Land at Story Homes, with a primary focus on maximising value for land owners by setting commercially focused delivery strategies that optimise and de-risk financial returns. With over 15 years' experience in the construction and land development industries, Allan is also responsible for the leadership of major projects within the portfolio, guiding complex schemes through acquisition and planning to design, development and sale.

Allan Tindall

Andy is Head of Strategic Land and Planning (North West) at Story Homes. He is a Chartered Town Planner with over 30 years’ experience in both public and private sectors, having started his career in local government before moving into the housebuilding industry. Andy is responsible for managing the North West strategic land bank, progressing sites through the planning system for delivery to the regional team. He is also focussed on growing the North West portfolio by identifying and securing new opportunities.

Andy Pepper

David is a Strategic Land Manager based in the North East. He has circa 7 years of experience in the property sector and is a RICS Chartered Surveyor having qualified in spring 2016 whilst working in London; soon after qualifying he moved back to Newcastle upon Tyne working as a Development Agent before joining Story Homes in November 2019. David’s role is to help manage the day to day running of our portfolio as well as to deliver new exciting opportunities for the business.

David Robinson

Our success stories

East House Farm, Washington, Sunderland

East House Farm, Washington, Sunderland

We will soon be submitting an application for 214 units at East House Farm in Washington having successfully removed the site from the Greenbelt in the Sunderland Local Plan (Adopted 2020). This was one of only a few greenbelt releases in the Sunderland Local Plan and we believe this was due to the Council acknowledging the quality of the Story Homes product alongside a well thought out promotion strategy.

Strawberry Grange, Cockermouth

Strawberry Grange, Cockermouth

We strategically promoted this site through the Local Plan, gaining planning permission in May 2015. The Application was submitted in June 2014 as the Allerdale Local Plan Part 1 was moving towards adoption in July 2014. Having an application running concurrently with the progress of the emerging Local Plan helped demonstrate deliverability to meet housing requirements.

Cuerdale Garden Village, Lancashire

Cuerdale Garden Village, Lancashire

Following extensive consultation with South Ribble Council and local residents, we recently submitted an Outline Planning Application for Cuerdale Garden Village in Lancashire. The application includes the delivery of 1,300 new homes, including affordable properties, approximately 160,000sqm of new employment space, a local centre, and a primary school. At the public consultation, we were able to collect useful feedback from local residents about our proposals, which in turn helped us shape our application for this high-quality, strategic development.